Saturday, January 28, 2012

YouTube A Partner For The Swimming Pool & Spa Industry

In 2011, Google reported 3 million video views per day on YouTube - a 50% increase over the year before. “That's the equivalent of nearly half the world's population watching a YouTube video each day, or every U.S. resident watching at least nine videos a day," Google shared on their blog.  Another interesting statistic is that every minute of 2011 YouTube received 48 hours of video uploads.  Not surprisingly, YouTube is ranked as the top video destination on the web.
Video is the perfect partner to our industry.  There is nothing as engaging as moving images.  Viewers may glance at a photo, but a moving image holds their attention longer.  Long enough for them to begin to imagine the lifestyle image on the screen becoming their reality.  This year commit to video as a medium for sharing your message.  If you are new to YouTube or need instruction on setting up a YouTube channel for your company, click the YouTube icon below...

Here you will find everything you need!

And if you are looking for a bit of inspiration, visit my YouTube channel by clicking the link below.  Enjoy & your comments are always welcome! 

Thursday, January 19, 2012

LinkedIn, Now Is The Time!

LinkedIn is the world’s largest professional network with over 120 million users and growing strong.  Unlike other social media platforms LinkedIn’s focus is purely business. Can you afford not to be visible there? A profile on LinkedIn accomplishes three goals immediately:

1-      Increases Your Visibility

2-      Improves Your Accessibility

3-      Boosts Your Google Page Ranking
Now is the time!  Polish up that resume & follow this link to LinkedIn’s guide for new users.   Once your profile is up & running send me an invitation to connect on LinkedIn.  I would be honored to be among your first connections!

Wednesday, January 11, 2012

Social Media 2012 Creating & Using A Twitter Account

This week we are going to tackle Twitter! 
In just a few simple steps you will be using Twitter like a pro! 
 Get ready to connect on a new social media platform...

Wednesday, January 4, 2012

Social Media for 2012 Creating A Facebook Page

Today…the Wealthy, your customers base is dramatically influenced by "Social Media" on their Swimming Pool and Spa purchases.  The importance of understanding the value of social media marketing tools such as, Facebook, Twitter, Linkedin, Blogs, YouTube, and Foursquare cannot be overstated. Now…turn this revolutionary "Marketing Change" into your competitive advantage. To ring in 2012 I have created a series of "Social Media How-To's" & I will be posting a new resource here each week.   It seemed only fitting that we begin this process discussing how to create a company Facebook Page....